More than 40 percent of North American consumers are willing to try foods made with cannabis recreationally if available.
A survey of 1,000 Americans and 1,000 Canadians carried out by global management consulting firm A.T. Kearney highlights the growing interest in cannabis-infused food and drinks.
In the survey, participants were asked which cannabis-containing products they or someone they know have tried in areas including food, smoking, vaping and beverages. Approximately 58% said yes for food, 12% for alcohol and 10% for nonalcoholic drinks such as juice, water, tea or coffee.
The results were echoed by an earlier study by Dalhousie University, which found that 46 per cent of Canadians said they would try cannabis-infused food products if they became available on the market. A 2017 Gallup poll showed that 64 per cent of Americans support legalization.
Over 85 percent of those surveyed said they would have an improved or neutral perception of their favorite brand if it were to launch a product containing cannabis, indicating that companies introducing products with cannabis ingredients would see an improvement in public perception.
Randy Burt, a partner in A.T. Kearney’s consumer and retail practice, stated:
“The survey clearly demonstrates the viability of the market for cannabis across multiple consumer segments – CPGs and retailers focused on health and wellness, snacking, functional food and beverage, and beverage alcohol need to have a perspective on how they will approach the cannabis opportunity.”
Interestingly, consumers expressed more willingness to try candy, chocolate snacks and packaged foods than non-alcoholic or alcoholic drinks; yet, it’s the beverage sector, especially beer, that has been the most aggressive in investing and preparing for a cannabis future.
Concerns over more consumers turning to marijuana instead alcohol for relaxation is perhaps the driving force behind the push.
Canada legalized marijuana on October 17, 2018, while ten U.S. states have legalized the psychoactive drug for recreational use.
Judging by current trends, America might be at the tipping point on legalizing cannabis at the federal level, which could open up additional markets for marijuana-related products.
Like it or not, the future is looks bright for the cannabis industry.
Science Has Found The Best Way To Wash Pesticides Off Apples
Polishing an apple with your shirt might get rid of some dust and dirt, but removing the pesticides will require a little more work.
New research has found that washing apples with baking soda, the common yet miraculous household product, could be all you need to eliminate most of the residues on the surface of apples and other fruits.
Pesticides have long been used to increase crop yield, but rising concerns over their adverse effect on human health has many people talking. While the exact effects depend on the type of pesticides and the amount eaten, the World Health Organization says that certain pesticides could harm the developing nervous systems of fetuses and children.
A growing number of people have opted for organic food as way of avoiding the chemicals, but organic food usually command a price premium and there is no guarantee that pesticides were used. In fact, the organic, naturally-occurring pesticides that some organic farms use aren’t necessarily safer.
Washing has been and remains the standard practice used by both consumers and the food industry to remove pesticides, but some of the plant-protecting compounds that get absorbed by the skin of fruits and vegetables might be more resilient to current cleaning methods. To find the best method, Lili He, Assistant Professor at the University of Massachusetts Amherst, and colleagues conducted a study in which they applied two common pesticides — the fungicide thiabendazole, which past research has shown can penetrate apple peels, and the insecticide phosmet — to organic Gala apples and then washed apples with three different liquids: tap water, a 1 percent baking soda/water solution, and a U.S.-EPA-approved commercial bleach solution often used on produce.
The baking soda solution proved the most effective at removing pesticides, eliminating 80 percent of the thiabendazole and 96 percent of the phosmet, respectively, after 12 and 15 minutes of the fruits being soaked. Plain tap water and the bleach solution were far less effective.
The different percentages are likely due to thiabendezole’s greater absorption into the apple. Mapping images showed that thiabendazole had penetrated up to 80 micrometers deep into the apples, while phosmet was detected at a depth of only 20 micrometers.
So, there you have it, if washing is your preferred method of removing pesticides off your fruits and vegetables, using a baking soda solution is the way to go. If all other options are to be considered, then peeling your produce is probably your best bet.
You Binge Eat Because You’re Sleep-Deprived
There have been many studies correlating sleep deprivation with a wide range of health risks, including decrease in alertness and increased risk of heart disease, diabetes and high blood pressure. But what about a possible link with food cravings?
Researchers have long known that lack of sleep is associated with binge eating or just plain eating uncontrollably whenever and wherever, but a new study published in online journal Sleep suggests that the same chemical mechanism behind the munchies might be why sleep-deprived people not only feel hungrier, but also become buckle in the face of a big chocolate bar.
The study involved 14 volunteers aged 18 to 30, all of whom were first given four nights of either normal (8.5 hours) or interrupted sleep (4.5 hours) and then two meals and unrestricted access to all kind of snacks — both healthy (e.g., fruit and yogurt) and less-healthy options (e.g., chips and cake).
When the researchers monitored their endocannabinoid (eCB) levels, they found that those participants who had been sleep-deprived reported feeling hungrier and tended to eat the less-healthy snacks.
Moreover, they eat nearly double the fat and protein of the well-rested participants and exhibited an exaggerated cycle in their endocannabinoid levels, with an especially high level in the afternoon — around the same time they reported feeling the hungriest.
Endocannabinoids are chemicals that our bodies naturally create to play a part in such physiological processes as appetite, pain-sensation, mood, and memory. They also to activate the same receptors that get people high from consuming marijuana, explaining the temptation for food stemming from sleep deprivation.
Have you ever felt so tired as to almost feel high? Well, this might be the reason…
Scientists hope these findings will lead to further scientific discoveries on food cravings that would aid in the treatment and control of binge eating.
Global Warming Is Making Rice Less Nutritious
As one of the primary food staples for millions, if not billions, of people around the world, the impact of rice on human civilization and population growth cannot be understated. However, rising carbon dioxide levels in the atmosphere is undermining its nutritional value.
The starchy grain is nutritiously unassuming, but it is a good source of magnesium, phosphorus, manganese, selenium, iron, folic acid, thiamine, niacin, Vitamin B and, in the case of brown rice, fiber.
An international research team that analyzed rice samples from field experiments started by a University of Tokyo professor found that increased CO2 in the atmosphere will reduce the nutritional value of rice. Specifically, iron, zinc, protein, and vitamins B1, B2, B5, and B9 were reduced in rice that were grown under higher carbon dioxide concentrations (568 to 590 parts per million) expected to prevail in the second half of the century.
Published in Science Advances, the results challenge a common argument floated among many climate change deniers that rising CO2 concentrations are a net positive for global vegetation, including crops, and should be of serious consideration for populations that depend heavily on rice for sustenance.
Professor Kazuhiko Kobayashi of the University of Tokyo, co-author of the study and an expert in effects of air pollution on agriculture, said he started using the technique in 1998, stated:
“Rice is not just a major source of calories, but also proteins and vitamins for many people in developing countries and for poorer communities within developed countries.”
The researchers grew the rice at research sites in China and Japan using an open-field method that included 17-meter-wide (56-foot-wide) plastic pipe octagons elevated about 30 centimeters (1 foot) above the tops of plants within standard rice fields.
A network of sensors and monitors measured wind speed and direction to determine how much carbon dioxide is released out of the pipes, allowing the concentration of the gas to be raised to desired experimental level.
The technique is known as Free-Air Carbon dioxide Enrichment (FACE). Kobayashi said he started using the technique in 1998, adding:
“We knew that plants raised in a plastic or glass house do not grow the same as plants in normal, open field conditions. This technique allows us to test the effects of higher carbon dioxide concentrations on plants growing in the same conditions that farmers really will grow them some decades later in this century.”
Local wildlife sometimes poses additional challenge to the research. At their fist field site, Kobayashi’s team had to keep all of the pipes and tubes above the ground because raccoons kept chewing through everything, jeopardized the experiment.
A total of 18 different varieties of rice were analysed for protein, iron, and zinc levels. Nine varieties of rice grown in China were used for thiamine (B1), riboflavin (B2), pantothenic acid (B5), and folate (B9).
Populations in countries with both the highest rice consumption and lowest gross domestic product may be the ones to experience the most malnutrition from the decline in the nutritional value of low-cost staple foods like rice.
For instance, approximately six hundred million people primarily in Bangladesh, Cambodia, Indonesia, Lao People’s Democratic Republic, Myanmar, Vietnam, and Madagascar get at least 50 percent of their daily energy and/or protein directly from rice. This was also the case in Japan during the 1960s, but the average Japanese today receives only about 20 percent of their daily dietary energy from rice.
Fortunately, not all varieties of rice responded in the same way. Future research may examine the possibility of finding varieties of rice that can remain nutritious despite atmospheric changes.